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Hot fashion pieces by MSGM

Channel uber-cool vibes, with MSGM fashion pieces inspired by a combination of urban club culture and hardcore streetwear styles. The brand’s bold, youthful colour palette promises to add a dash of flair to your wardrobe. Meanwhile, the playful approach to texture and volume across styles offers a variety of truly eye-catching looks.

Beginning life in 2009, MSGM prides itself on being an Italian fashion brand with an international edge. The collections take inspiration from fashion capitals around the world and focus on capturing the hustle and bustle of modern life through amazing clothes, footwear and accessories.

The brand’s signature style also takes inspiration from the 1990s and Y2K rave culture, with sleek, industrial looks and the incorporation of neon colours and reflective textures. Perfect for standing out in the club.

Feel energised with streetwear-inspired looks

Whether you’re working out, hitting the town or chilling with friends, dare to add a splash of colour to your wardrobe. Streetwear inspiration is one of MSGM’s trademarks and helps to effortlessly blend casualwear looks with functional activewear pieces.

Choose workout leggings made from a comfortable polyamide and elastane blend, which allows for a full range of motion and durable, long-lasting wear. Or choose a pair of lightweight cotton shorts, perfect for the beach or the gym.

MSGM is also known for designing sports footwear, such as trainers and running shoes, that offer a comfortable and supportive fit while you’re on the move. The chunky, retro-inspired design offers an on-trend yet timeless look.

Modern pieces with classic elegance

Fashion pieces from MSGM strive to be modern while still achieving an elegant and flattering look. Classic, low-heel leather boots are given a sleek, modern twist through added volume in unexpected places.

Meanwhile, open-toed sandals and flats use details like wraparound drapery and colourful patterns to give you a bright, summery look. MSGM is also known for creating gorgeous handbags that can accessorise any look.