HOKA Clifton 10: cushioning that looks to the future
HOKA began in 2009 in Annecy, France, when mountain runners Nicolas Mermoud and Jean-Luc Diard set out to design footwear that would help make steep descents easier and smoother. The Clifton 10 continues this inventive tradition, combining advanced cushioning with a focus on sustainability. Built with CMEVA foam for responsiveness and uppers that incorporate recycled materials, it reflects the brand’s steps toward more responsible production. With inclusive sizing and a carefully considered fit, the Clifton 10 is a go-to choice for athletes and everyday wearers alike. Style them with essentials from our men's t-shirt sale for a look that’s both simple and practical.
Design with performance at its core: HOKA shoes
The Clifton 10 is engineered for long-distance comfort without unnecessary weight. Its breathable mesh upper keeps feet cool, while the signature cushioned midsole absorbs impact mile after mile. The early founders wanted to create shoes that could handle rugged conditions, and its blend of eco-conscious materials and performance technology keeps that ethos alive. Pair the Clifton 10 with polished staples from our men's clothing sale for an outfit that combines comfort with modern edge.
Colourways to match every style and setting
What makes the Clifton 10 stand out is the breadth of choice available. Neutral tones suit those who prefer subtle styling, while bolder colours bring energy and personality to everyday looks. Seasonal editions and special releases keep the line evolving, making it appealing to both loyal HOKA fans and newcomers. Designed to move seamlessly from training sessions to casual weekends, the Clifton 10 is versatile at every level. For a lighter finish, wear them with airy vest tops to balance practicality with fresh style. With cushioning innovation, sustainable design and wide-ranging variety, the Clifton 10 shows why HOKA continues to redefine modern running shoes.
