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Right at the cutting edge of urban fashion, One Green Elephant brings us a collection of printed tops, offbeat tees and signature denims that reflect its youthful style. The label blends sophisticated contemporary design with a rock 'n' roll edge: perfect for streetwear that gets you noticed.

The denim expertise of One Green Elephant

Denim is at the heart of One Green Elephant: the label built its reputation on beautifully fitted, rebelliously styled jeans. It's as serious about experimentation as it is about quality, with an innovative range of washes, finishes and fits. Made from organic cotton, its green cred is as high as its street cred. Make jeans the rock star of your outfit by dressing up a pair with a slim-fit suit jacket, skinny tie and a plain white shirt. Or for a laid-back look, choose a distinctive wash - we love the grey - and pair with a white tee and a loose scarf.

One Green Elephant: innovative urban style

With a range full of oversized hoodies, graphic tees and leather jackets (all with serious attention to detail), One Green Elephant nails the contemporary urban look. Taking inspiration from the restlessly creative street style of its native Japan, the brand is always on top of trends. To show Tokyo hipsters how it's done, keep it relaxed and contemporary with a longline T-shirt under a standard-length jumper, paired with loose-fitting jeans. Or try a slick take on urban style - perfect for club night - by pairing a hoodie with black skinnies and a rock star leather jacket.

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