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THIS CHANGES EVERYTHING. High support, soft feel, and highly sustainable. See what the future holds in the Nike FE/NOM Flyknit Bra.
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Goodbye chafing, hello maximum comfort. The technology of seamless sportswear kicks unpleasantries to the side and focuses on flattering your shape when you train.

Jaleh Firouzbakht

Senior Women's Sports Buyer



Different workouts require different support. Let our sports bra consultants help you find your new sports bra. By answering our questions you will find the right fit.


Fitness for Women

Women’s fitness is having a fashion moment right now. Think patterned leggings, strappy sports bras and block coloured trainers – what’s not to love? The sportswear-meets-streetwear vibe has been ruling the catwalks these past few seasons, resulting in scores of new collections that put fitness for women in full focus. Beyoncé’s athleisure collection Ivy Park focussed on creating fitness wear for women with an edge, whilst sportswear giants such as Nike and adidas started incorporating pattern, print and panelling into their women’s fitness collections. The result? Fitness for women is no longer relegated to monochrome colour palettes and unflattering cuts. Welcome the new dawn of fashion x fitness.

Fashion x Fitness

The 90s revival has brought oversized sweats and retro trainers back into the limelight (why oh why did we throw so much of our 90s fashion away?) Bring the trend into your women’s fitness regime by teaming slogan tank tops and peddle pushers (yes, you heard us) with your cushioned running shoes for a morning jog. We’re absolutely loving sports bras with multiple straps right now – choose a racerback design and partner up with a low-back t-shirt for yoga classes and then simply switch tops for daytime athleisure style. Don’t stop once you’ve got your fitness wear for women sorted - an active lifestyle is as much about the right equipment as the performance wear. Skipping ropes, yoga mats and foam rollers will all help you get to the top of your fitness game. And having a patterned sports bag to carry it all in never hurt, right?

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