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Effortless style reigns queen at DKNY, where Donna Karen's ladylike silhouettes are fused with the chic spirit of New York, giving us elegance with an urban edge. With the right dose of modern and traditional, DKNY is the accessible brand that injects its comfortable classics with a little luxe.

DKNY - Urban threads

From loungewear to cocktail dresses, DKNY is all about understated elegance. The brand's sophisticated approach to colour gives you an easy solution for cocktail hour, with simple shifts and pencil dresses mixed with sequin and lace adorned designs. Workwear is given a shake up with plunge neck shirts and wide legged, high waisted trousers, while classically cut blouses give you an everyday solution to hassle-free dressing. A-line skirts in metallics and lace with tulle underlays define DKNY's playful edge, and they're the ideal solution for day to evening dressing.

Carrying the DKNY style

DKNY's signature style even extends into its accessories; a collection of superbly designed pieces that ooze sophistication. A DKNY handbag is an investment piece guaranteed to boost any outfit, whether in classic black leather or in modern shades of burgundy red and gunmetal grey. No designer handbag would be complete without a designer purse, and DKNY's purses will ensure your style sings even from the finer details. Opt for a DKNY women's watch however, and you'll carry the DKNY understated style with you at all times.

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