Cimarron jeans are one of France’s best-kept sartorial secrets. Founded in 1965 by Spanish designers the Saez Merinos, this label has remained innovative and sought-after through the decades. Set apart by clever cuts and a flair for colour, Cimarron makes it easy for us all to feel like Parisiennes.

Cimarron: denim meets colour

Cimarron has created a ‘surteint’ line - denim jackets and jeans dyed in a rainbow spectrum of rich, bright shades - that’s here to inject your wardrobe with colour. We all love our inky blue denim, but it’s time to shake things up: be bold with autumnal reds, pale lemon yellow or choose olive or khaki to tap into the utility trend. Add biker boots for a tougher edge to your ensemble. Team pale neutrals with oxblood pieces.

Through the decades with Cimarron

From clean, slim-cut jeans to bootcut styles that tap into bohemian style, every pair of Cimarron jeans looks as good as it feels. Channel 70s groupies in flared jeans with a flowing silk blouse, a fringe bag and platform heels. Or embrace the 80s with double denim - skinnies and a menswear denim shirt. The 90s arrive with mom jeans and strappy vests (go bra-free for the full look).

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