Bold colours and daring cuts create our trendsetting and feminine BCBGeneration edit. From daytime casuals to winter cocktails these BCBGeneration dresses and separates fit right into your lifestyle.

Feminine styling from BCBGeneration

BCBGeneration is the younger, more flighty sister of BCBGMaxAzria. Launched in 1989, this Californian label had an original target market of college students. This chic brand that flaunts a touch of French flair now delivers a confident wardrobe to the young professional woman. Breeze an important interview or have a confident first day in your new job with long sleeve jersey dresses. With neat contrast collars, they team well with black tights and ankle boots. Add a bold red lipstick and tote bag to ensure you stand out from the crowd. Victoriana cocktail dresses in pretty colours or elegant black are show stoppers with their sheer panels and ruffled sleeves. Style them for autumn weddings with black accessories or jazz them up for parties with metallic heels.

BCBGeneration for hard-working day and evening fashion

Two-tone BCBGeneration jumpsuits give you sophisticated desk to dinner looks when worn under tailored women's blazers. Head to the boardroom in tasselled loafers before getting out your heels and ramping up the jewellery for an evening in town. There's nothing shy about BCBGeneration tops with their plunging necklines and one-shoulder cuts. Pair your one-shoulder vest with slinky jeans and leopard print shoes for special date nights then give it a daytime outing over a white tee or button-through shirt. A Monday to Friday look that works well with a softly pleated midi skirt and your favourite designer handbag.

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