London-based womenswear label Baukjen has been on a single-minded mission since their inception back in 2008. The brand strives to create clothes that inspire and empower the modern businesswoman with total ease. A contemporary, timeless aesthetic provides a fuss-free antidote to your chock-a-block day.

Clever design and expert outfitting at Baukjen

Baukjen wants to help bring out your best traits by embracing femininity while still upholding that boardroom-ready aesthetic; you’ll feel pretty powerful in flattering, streamlined and fluid silhouettes. The label turns to the finest quality fabrics to optimise comfort and ensure that all pieces will stand the test of time. But look closer and you’ll see that some hidden handy bits have your back. Subtle ruching, secret double-lining and hidden bra strap loops deliver both confidence and comfort. That means less time spent re-adjusting, more time spent girl-bossing. Naturally, such a no-nonsense wardrobe needs some equally powerful shoes. A pair of slick heels or black heeled ankle boots should do the trick nicely.

The Baukjen philosophy

The core concept of Baukjen began with the desire to create premium quality, wear-forever clothes for businesswomen. So back in 2008, their Dutch-born founder joined forces with London’s creative talent to bring this idea to life. On a mission to re-work the fashion landscape, clothes are designed to inject a sizeable dose of confidence. The collection is carefully crafted to fit and flatter like nothing else in your wardrobe: you’ll just keep going back to the same pieces for more. It should be all you need to feel great at work, along with a trusty tote from our collection of bags. We love how the minimal and sophisticated theme runs through every piece, slotting seamlessly into one capsule wardrobe. After all, with a busy week ahead in the diary, versatility is key.

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