Diesel was founded in 1978 by the designer Renzo Rosso, and represents innovative, international design. The name "Diesel" is a testament to that internationality as the word does not only mean the same in every country, but it is also pronounced the same everywhere. In 1985, Diesel Jeans started its first advertising campaign and in 1996 the first brand stores were opened in New York, Rome and London. Today, the label does not only produces women's and men's Diesel Jeans, clothing and accessories, but of course shoes as well. The brand is able to guarantee outstanding products and is today represented in more than 80 countries. Diesel is known for not always being straight lined when creating its styles, so take a look on Zalando and marvel at the brand's unusual fashion aesthetic.

Diesel - innovative Italian fashion!

Diesel has maintained this particular attribute over many years, and is now at the top of premium leisure fashion and a good alternative to the strongly established luxury fashion market. Every day the brand wins over new fans, and despite its enormous growth, its philosophy remains: passion, individuality and self expression are the focus of the label's clothing designs. Check out the range of men's and women's tops and see the trademark individuality for which the brand is famous. The distinctive brand is innovative and always has an eye for detail and a focus on quality materials as well as production techniques. Whether shoes, sunglasses or Diesel men's underwear collections - the label has been able in a flashy, colourful and trendy way to grow into a true cult brand, always with the motto "For a Successful Living". Order Diesel now online on Zalando.co.uk! For more information on the brands we stock, simply call the free-phone customer service hotline on 0800 0280077.