Creative Recreation was founded in 2002 in California when Designers Robert Nand and Ricardo Confinco came together and formed the brand to create shoes and to promote them. They wanted to make shoes that they themselves would like to wear. They came to the conclusion that the market was overflowing with shoes that were not or almost not wearable at all. They elected to combine all of the comforts and likability of different shoes to form a shoe that they loved and considered wearable.Now they have expanded their range and created a mix of athletic, creative styles and classic recreation sneakers. Characteristic style features of the shoes are the original mixes of colour and different materials. Creative Recreation shoes are always individual and come with a very high level of comfort. Creative Reaction shoes bridge the gap between sports, play and street style. This is the reason why Creative Recreation still remains as a hip insider brand worldwide.