Converse CHUCK TAYLOR AS MAJOR MILLS TEXT - High-top trainers - grey

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Converse Rubber Shoe Company was established by Marquis M. Converse in 1908 in the town of Malden, Massachusetts. Their first basketball shoe, the Converse Allstar, was released in 1971, creating the first squeaking sounds that have become synonymous with basketball courts over the years. Converse were the official supplier of the 1984 Olympic Games, providing basketball legends like Magic Johnson and Larry Bird with their iconic trainers. Now, Converse have a huge range of shoes for a variety of sports for men, women and children, although it is their classic designs and their firm place within alternative scenes that inspire people to purchase their first pair of Cons. The company are also known for their social engagement and have been holding charity events supporting various community projects since 1996. Converse have come to represent a certain subculture, their Chuck Taylor Allstars making up an intrinsic part of alternative fashion and coming to represent the laid-back style of off-duty skaters and surfers. Allstars have since become the number one best selling trainer in the world, at over 600 million pairs. Converse are an iconic brand, instantly recognisable throughout the world by people from all walks of life.

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